SEO Marketing

You’ve heard of Search Engine Optimization (SEO), but what do the “gurus” mean by SEO Marketing? Pittsburgh SEO Lady Explains …

They are pretty much the same thing, though SEO Marketing distinguishing search engine optimization (SEO) as an Internet Marketing strategy opposed to just a search engine process. Which that is really what SEO has been in the Web 2.0 and now Web 3.0 semantic generation. There is much more to SEO than setting up the meta tags and developing search engine friendly onsite content. There is a lot of work that occurs off of your website as well. It overlaps with the traditional Internet Marketing strategies, though with SEO in mind at all time.

Keep in mind that SEO Marketing is not really the same as search engine marketing. Just as SEO is an Internet Marketing process, search engine marketing is a process that you can use as part of your SEO Marketing strategy. The difference to professional SEOs is that we typically think of and use natural / organic search engine optimization as part of the SEO Marketing process and search engine marketing is a paid form of SEO.

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